1800 Gift Portal
1800GiftPortal was created to provide one stop shop to aid people sending gifts across the world. Through its online portal, it provides a platform for people to showcase their love to their near and dear ones by sending them their love in form of cakes, flowers, personalized giftsat different global destinationswith a wide variety of products being available as Same Day Delivery.
Ewayssoftbuilt and launched the initial phase of 1800giftportal in May 2017. It was huge success and the website has been extensively used with up to 200 orders being placed in a single day
Challenges
We took on the challenge to create a clear and effective website that would attract people from across the globe to find the best gifts on one convenient platform.
Technology & Brand Promotion
This successful website has been built on Magento, one of the best CMS in the world.We created a user-friendly portal for users to browse products, add them to their catalog, creatingpersonal profiles and tracking their orders till the last mile. We also created the product catalog by country so users can clearly pick products available in that market and pay by their currency
We made strong use of social media sites, developed brand building and marketing strategies through careful competitor analysis, posted important blog entries, targeted existing and potential customers. We made a splashy entry into Facebook with 1800GiftPortal quickly accumulating followers, now surpassing the 10,000 mark and growing steadily.
Key Features:
- Dual Pricing on website for India customers to see price in Rupees and Dollar for rest of the world
- Newsletter opt-in popup on the website to capture customers’ emails
- Chat Integration on the website to assist customers real time
- Abandoned cart emails to remarket to customers who exited the site before making a purchase
- Customer Profile to give customers complete history and tracking od their orders
- Newsletter emails with product updates and offers to keep subscribers engaged
